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Digital Graduate
Where digital innovation meets real-world impact. Join a team that’s not just keeping up with change but leading it. Our Digital Graduate Programme is designed to shape a new generation of digital talent who can thrive in a rapidly evolving landscape.
As AI continues to transform how we operate and how customers engage with us, we need graduates who are not just technically capable, but curious, analytical, and confident communicators. This is about building rounded professionals who can simplify the complex, interpret data, influence decisions, and bring others on the journey.
You’ll be part of a visionary team driving transformation in digital marketing, e-commerce, and AI. With strong support from senior leaders who champion early careers, this programme is your opportunity to build the skills the future demand before the market even knows it needs them.
We’re creating a new generation of digital talent, people who are always one step ahead, thinking strategically, communicating clearly, and using data to make a real impact.
Duration
2 years
Location
Osterley, London
Salary
£36,000 per annum
Structure
3 rotations (8 months each) across digital functions
Eligibility
Open to final-year students or those who have completed a degree, in any discipline
Right to work
Please be aware that Sky do not offer sponsorship for this role, employment is contingent on you having a valid right to work in the UK for the full duration of the programme. You can find information on the length of our programmes on the website.

What you’ll do
Over two years, you’ll complete three 8-month rotations across key digital areas. You’ll have exposure to:
Digital Trading - The voice of performance. You’ll apply a commercial lens to digital trading activity and strategy initiatives, assessing the impact of the changes we drive. You will work closely with stakeholders and use data to challenge and influence decisions.
Merchandising - Owns website content delivery. You’ll blend analytical thinking with creativity to understand customer behaviour and brand priorities, collaborating with Marketing and Propositions.
Experimentation – Tests and validates website changes. You’ll use analytics to quantify impact, refine ideas, and inform decisions across commercial and product teams.
Product Development – Focuses on capability and user experience of our discovery and content pages. You’ll explore UX, tooling, and data-led design, including user testing and insight-driven development.
What we’re looking for
The one essential requirement is that you’re currently in the final year of your undergraduate degree, completing a postgraduate qualification, or have already graduated. Your degree can be in any subject. What matters most is your mindset.
Skills that will help you thrive:
- Analytical and curious, with a passion for solving problems and understanding digital, AI and Technology from favourite websites, to emerging trends.
- Strong communicators, able to bring data to life, present ideas clearly, and influence decisions.
- Confident collaborators, who thrive in a team and enjoy working with stakeholders.
- Insight-driven thinkers, who ask the right questions, challenge assumptions, and simplify the complex.
- Experimentation mindset, comfortable with testing, learning, and optimising.
- You're technically savvy, you're confident using tools and interpreting data, but you're not expected to be a coder.

What’s in it for you?
From the very start, you’ll be making a real impact while getting the support to grow. You’ll have:

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Want to know more about how to apply?
Explore our FAQs and see what to expect from the application journey. You can also visit our Prep Hub for practice activities and tips to help you feel confident every step of the way.




