Ed didn't know about much about the telecoms industry when he came here, know he knows all:
"Since we are the UK strategy team and assume a generalist role, we are brought in to help all parts of the business with challenges they face in the long term."
Name: Ed Bonnell
Job title: Strategy Manager
What area of Sky do you work in? Group Strategy
What’s your career journey been like up until now? Prior to here, I worked in consulting for a couple of years. Initially this involved working for the FA, on a project to transform the success of the England football team and subsequently as a financial consultant. I, therefore, came here with little prior knowledge of the telecoms industry and have spent the last 3 years learning lots, developing and generally thoroughly enjoying the varied projects and challenges I have worked on.
What does a typical day working here look like for you? In true, corny, fashion, no two days are the same. Since we are the UK strategy team and assume a generalist role, we are brought in to help all parts of the business with challenges they face in the long term. From analysing and responding to trends in the advertising market, through to sports rights valuations and competitor updates, the work we do is broad and challenging. Typically, my day will involve communicating with our counterparts around the office to understand the nitty gritty detail of the project and what we are being asked to help with, before building a model to try and accurately predict outcomes of scenarios, which we then present to our senior executives.
If you’ve been here over one year, how have you made a difference in your role? Most of the projects we are involved in will, over time, set the direction of travel for us. While the immediate impact of our work may be limited, the broader ramifications are important and do directly impact the business. For instance, I played a role in determining how much the business should pay for sports rights, defining the shape of Sky Sports in the future.
What’s been your proudest moment since working here? Being part of a team to deliver a positive outcome for the business as part of the Premier League auction.
What’s the most enjoyable thing about your job? I work with some very intelligent and engaging colleagues who make the job entertaining. This, on top of the interesting questions and problems I get asked about, keeps me excited about working here.
Describe your work/life balance? We work hard, but critically, flexibly. I am a keen sportsman, with commitments during the week. As long as I am getting my work done, I am able to take a flexible approach to when and where I work, allowing me to fit social engagements in alongside my work.
What advice would you give to others trying to develop their career? Pursue work that you enjoy, either in terms of the subject matter that you are dealing with or the way in which you are required to use your brain. If you are able to do this, you will be in a much better position to achieve your goals, while enjoying life.