Meet Rachel Nugent, Marketing Executive at NOW
‘I was over the moon when I got the NOW Marketing position’

Rachel Nugent
Marketing Executive
What area of the business do you work in?
NOW
What’s your career journey been like up until now?
Prior to Sky, I worked in Customer Service in BT2 and Aldo. I joined Sky Ireland part-time almost 7 years ago, as a Customer Service call centre agent, while in college. After completing my degree, I then moved into the Customer Priority Team. During my time in Sky, I have had amazing opportunities from Role Modelling, managing new teams in the 2IC programme, joining the Loyalty Department as a Performance Coach, to now working in marketing.
What does a typical day working here look like for you?
A typical day would include the set up and management of our digital trading campaigns across our digital channels which include social, display & PPC. I manage the creative briefing process for our Entertainment & Cinema Membership campaigns, so I work closely with our creative agency day to day. Alongside this, I also manage our daily organic social activity & regularly collate reports on our campaign’s performance.
What’s been your proudest moment since working here?
My proudest moment working in Sky was achieving my current role in NOW. When I joined Sky, I always imagined working in Marketing however, my degree was quite broad, and I didn’t have prior work experience. Thankfully Sky is an organisation that provides you with opportunities if you seek them and display the passion and correct attitude. I was over the moon when I got the NOW Marketing position and have really enjoyed learning everything I have to date.
What’s the most enjoyable thing about your job?
I love being creative and brainstorming, I think this is what I find most enjoyable within my role however, there is a great feeling of achievement when you see a campaign you designed come to life!
Describe your work/life balance?
NOW is amazing for work life balance. The team itself are full of energy and enthusiasm so we have a great social aspect to work. However, aside from that I would say once you’re organised work/life balance isn’t really a concern.
What advice would you give to others trying to develop their career?
Whatever role you are in now perfect that, and then look to develop. Secondly, build a great work community to hear as many opportunities as possible and tell people your plans so they can keep you in mind. Finally, take a chance! I firmly believe that passion and the willingness to learn and work hard, outweighs skill. If you truly want something enough the skill will develop.