Achieving Balance: Debbie Klein, Group Chief Marketing, Corporate Affairs & People Officer
‘The best thing about Sky to me is there is always change and renewal – yet also the constant of believing in better.’
Group Chief Marketing, Corporate Affairs & People Officer
What area of Sky do you work in?
I have a Group role with responsibility for Corporate Affairs (corporate and internal communications, public affairs, Bigger Picture and consumer PR) as well as brand marketing and have recently taken on responsibility for People too
Hi Debbie, tell us a bit more about your role at Sky
I see it as the three sides of the Sky brand: consumer, corporate reputation and employer brand. I really believe that ‘what’s inside the brand is outside the brand’, so I see my role as connecting the dots of all of these aspects. Whether it is ensuring that people know about how Sky is a force for good in the wider world, in our communities, or in making our customers lives better, I am always thinking about how we can tell the Sky story better and make Sky a great place to work.
How do you achieve balance in your life?
I would be lying if I said I manage to achieve balance, it is a constant struggle! I have two children, whose schedules are seemingly busier than mine, and a golden retriever I love to walk. Both of these keep me balanced. I travel quite a bit, but I have a rule never to miss the really important stuff like school plays and sports days, and I drop my son at school whenever I can. I try and prioritise regular exercise as that’s a stress buster – if I can persuade my daughter to go to a spin class with me then so much the better. Like many working mums, I feel torn between all the demands on my time. I try not to beat myself up too much about never being there quite enough, and remind myself to find time for me as well.
What does success look like to you? Is there anything you’re particularly proud of?
Success to me is two things. Firstly, helping to change the perception of Sky to become an even stronger brand. Secondly, it’s making sure that all the 34 000 people can do great work here and fulfil their potential.
Who inspires you?
My parents have been my main inspiration in life. My mum has always encouraged me to be an independent thinker. She has said to me since I was very young: ‘You have broad shoulders and can stand in the wind’ and that has meant I have never been afraid to stand up for what I believe and have been able to cope with adversity. My late dad was the kindest, most gentle man who always had time for people and often put others ahead of himself. He taught me to treat people how you would want to be treated and that has stuck with me.
This year the theme is “Think equal, build smart, innovate for change” – what does this mean to you?
The best thing about Sky to me is there is always change and renewal – yet also the constant of believing in better. This is an exciting time for us as part of the Comcast family and everything that I have seen so far makes me think there will be much that we can learn from each other. ‘Think equal’ is probably the most meaningful part of that theme to me, as I am really committed to helping us become a truly inclusive and diverse company.
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